Facebook Group Tools: Top Contributor

Facebook groups depend on engagement to be seen higher in the algorithm, which means your group will appear in more users' feeds. Therefore, Facebook pulls engagement from the last 28 days to calculate your Top Contributor. To encourage our Top Contributors to continue interacting with your Facebook group, you can set up Top Contributor rewards to recognize them monthly.



  1. Once in your Facebook group, click "INSIGHTS"
  2. Select "MEMBERSHIP"

    Notice the date and range your Top Contributors are calculated for. Top Contributor results typically lag by one or two. You can download results by selecting the "DOWNLOAD" button. The download button allows you to extract data capturing seven days, 28 days, 60 days, or a custom range. Check out this feature and look through all of the sheets of additional data saved in this report.


    Facebook puts more weight when calculating Top Contributors on posts and comments vs. likes. When you pull up your list, you will notice that someone with fewer likes may outrank someone with more likes. Encourage your members to submit posts to the group wearing your product. When creating content for your group, include a call to action on every post to generate those comments.



    I recommend picking a winner or winner(s) monthly. Set your calendar reminder or add it to your planner to check on your Top Contributor statistics on the 30th of every month. Schedule the post to announce the winner(s) on the first of every month.

    If you want to up the ante and keep your audience engaged, post an update either on the 10th and 20th of every month or on the 15th. You can do this one of many ways:

    • Screenshot the entire list and post it to the group
    • Screenshot the list but crop the statistics. This will keep them from knowing exactly how much they are all separated by.
    • Make a post with the order randomized and tag those in the Top 10.

      Don't forget that the Top Contributor results pull from the last 28 days. This means comments that counted for someone the previous month will eventually drop off their score, resulting in a massive decrease in their rankings. But, of course, the inverse is also true if someone becomes more active.



      There are many different ways to build and run your program. You may switch it up monthly until you find a style that fits you and keeps your members' attention. 

      • Reward only the #1 Top Contributor ($10-20 Store Credit)
      • Reward the Top 3 ($20, $10, $5 respectfully)
      • Enter all into a drawing giving additional entries to the Top 5. Pick a name on a site like www.wheelofnames.com

        Queen B provides Top Contributor graphics in her Engagement collections. Use the graphic that matches the theme you are running. 


        SO WHAT

        Facebook groups help us reach current and potential customers. Therefore, we want to produce content that resonates with our target market to increase their likelihood of engaging. Consequently, it is essential to value your Top Contributors like you do your Top Spenders—both of which are vital to the longevity and sustainment of your business. 

        ➡️ Tell us about how your run your Top Contributor program in the group here.

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